My Story
After a few years operating in the Business Development and Digital Marketing field, the real adventure began in 2012, when I stepped into the world of Community Development. It was a world brimming with potential, where I could help others realize their own. It was a career that demanded empathy, responsibility, and the freedom to be adaptable. I wasn't merely stepping into a new profession, but aligning with a calling that would later define me. The journey wasn't a smooth ride. I faced a close-minded and judgmental society, one that was often abusive and didn't welcome change easily. These trials tested my spirit but didn't break me. Instead, they molded me into a more resilient individual, one capable of overcoming adversity.
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From 2013 to 2017, my resilience was further tested when I decided to go on a mission to support unfortunate communities in the Middle East. I led non-profit social and medical development projects for displaced and less fortunate individuals in regions stricken with conflict and hardship. This experience imprinted on me the real essence of humanity and the importance of community. Despite the trials and tribulations, I have found joy in helping others. It's this joy that continues to inspire me to keep moving forward.
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In 2017, health issues came in the way and I, with a heavy heart, had to retire from community development work. Since then, my passion to people's growth led me to achieve much more on the professional side, and earn several professional certifications. With every certification, I was not only gaining one more badge, but also equipping myself with tools that would allow me to better serve others.
I am currently dedicated to my project. Before that, I spend a year leading as the Head of Career Development at Qureos and serving as the City Lead of Global Class in Dubai simultaneously. My work in the corporate world, however, hasn't overshadowed my commitment to the community. In my spare time, I coach young professionals and business leaders, enabling them to navigate their careers and personal lives with confidence. My journey has also taken me to global stages like the Edtech World Forum 2022, and Centuro Global Expansion Conference 2023, where I've shared insights as a global talent development expert.
With increasing determination and boldness to face what's next, I am eager to see where this journey of growth, learning, and service will lead me. Each experience, each challenge, and every mistake has been a steppingstone, propelling me forward and shaping me into who I am today.
... & This Is Where I've Made An Impact
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Professional Profile
I am a Career Development Coach & Expert operating in Dubai, who values freedom, responsibility, and empathy.
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I am currently running my own consultancy business that solves individual and collective talent problems. Besides that, I am an Ezra coach and the City Lead of Global Class in Dubai. I was the Head of Career Development at the Dubai-based Edtech startup Qureos between 2022 and 2023. Before that, I was busy establishing and co-leading the Talent Development regional function at Delivery Hero, the leading food delivery business in MENA. Throughout my 4-years-long journey at Delivery Hero, I have trained more than a 1,000 business mid-level managers and senior leaders, and 2,000 employees across 9 markets; covering topics such as leadership skills, agile methodologies, emotional intelligence, stakeholder management, public speaking, and more.
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My soon-to-be-launched book "Doubt to Certainty" includes a comprehensive self-coaching model that enables the readers to define and make good decision. The model balances between self-awareness techniques and scientific decision model frameworks to ensure a decision is carefully examined from a diverse of perspectives before a choice is made.
